A blog about Facebook marketing

Sponsored Stories, Broad Category Targeting and Custom link tags

This week we are launching a number of new features for Qwaya:

Sponsored stories

This allows you to publish view and edit sponsored stories through Qwaya. We support all different types of sponsored stories

Broad category targeting

We now support the new broad category targeting that was just released by Facebook. You can either choose from the predefined categories in a drop down menu or type them in.

Customer link tags

In addition to pre defined Google Analytics tracking links we now also allow you to specify your own custom links. This can be a combination of text and custom variables such as a unique identifier for each ad.

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